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REGARDING CHURCH MARKETING

Whereas, certain pastors are now using marketing strategies to reach the unchurched, using worldly means to attract "seekers," researching secular magazines rather than Scripture, viewing Hollywood movies and "bathing their minds afterward," and using rock music to appeal to the flesh of their prospects; and

whereas, these same men, particularly Ed Dobson, label Fundamentalists and Separatists as being legalists, narrow-minded, and lacking in compassion—not able to tolerate the ways of the "seekers"; and

whereas, this church marketing methodology was spawned in America through the influence of men such as Bill Hybels and Rick Warren and is rapidly spreading throughout Evangelicalism worldwide; therefore be it

Resolved: that biblical separatists and Fundamentalists should follow the worship pattern of the Church in Acts 2:41-47 and heed the warning of I John 2:15-17. Let it also be noted that every genuine spiritual awakening rescued the sinner from his former evil ways in accordance with II Corinthians 5:17.

       


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